Cookie Policy

This Cookie Policy applies to information collected, used, and otherwise handled by The American School of São Paulo ("Graded", "We", "Our" and "Us"), enrolled with CNPJ under No. 61.060.448/0001-95 when the User ("You", "User” or "Your") accesses and uses Our website and Our applications ("Website" or "Platform"). This information is collected through tools known as cookies and other online technologies and identifiers provided by Your devices, applications, tools, and protocols, such as IP addresses, which leave traces, and when combined with unique identifiers and other information received by servers, may be used to collect Your information and identify You so that they are used to set and interact with cookies on Our Website.

This Cookie Policy explains what cookies are, what categories of cookies We use, and why. Where any information that we collect through cookies qualifies as information relating to an identified or identifiable individual ("Personal Data"), Our Privacy Policy applies to the collection and Processing of such Personal Data. Please read carefully this Cookie Policy and Our Privacy Policy.

1. What are Cookies?

A cookie is a small text file written to directories on Your browser or mobile device when You visit a website. Cookies are stored in this directory when Your browser loads a particular website. This small text file can include a unique identifier that distinguishes Your computer or mobile device from other devices, as well as remembering who You are when You access the website again. Cookies can be developed by the website owner, but also by third parties. 

We use the term "cookies" in this Cookie Policy to refer to website cookies and also to similar technologies that may collect Your information automatically when You visit Our Website (such as pixel tags and web beacons).

2. We Use Our Own Cookies and Third-Party Cookies

We use both own cookies and third-party cookies. In this Cookie Policy, "own cookies" means cookies set by us, and all information collected from such own cookies is received directly by Us. "Third-party cookies" means cookies that are set by third parties that have a business relationship with Graded and that place cookies on Your browser when You visit Our Website in order to collect information about Your use of the website and possibly other online activities over time and across different websites and applications. 

Graded clarifies that third-party cookies may be subject to different privacy-related policies of third parties.  Where We suggest the User verify the policy applicable to such third-party cookies and/or third-party websites before using any services provided by Graded. 

3. Cookie Categories 

We use cookies on Our Website that fall into the following categories:

Strictly necessary Cookies These cookies are necessary for the operation of the website and cannot be disabled on our systems. They are usually only set in response to actions made by you that correspond to a request for services, such as setting your privacy preferences, logging in, or filling out forms. You can set your browser to block or alert you about these cookies, but some parts of the website will not work. These cookies do not store any personally identifying information.
Performance Cookies  These cookies allow us to count visits and traffic sources so that we can measure and improve our website's performance. They help us know which pages are the most and least popular and see how visitors navigate around the website. All information collected by these cookies is aggregated and, therefore, anonymous. If you do not allow these cookies, we will not know when you have visited our website and will not be able to monitor your performance.
Functional Cookies These cookies allow the website to provide enhanced functionality and customization. They can be defined by us or by third-party providers whose services we add to our pages. If you do not allow these cookies, some or all of these services may not function properly.
Targeting and Marketing Cookies These cookies may be set on our website by our advertising partners. They can be used by these companies to create a profile of your interests and show relevant advertisements on other websites. They do not store personal information directly but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.


4. Why do we use Cookies?

Like many other websites, Graded uses cookies to find out how people interact on the web and how they use services to make them work better. Cookies help us to provide, protect and enhance the services we provide on Our Platform by helping us to customize content, measure and improve the advertisements, and provide a better, faster, and safer experience for You. 

5. Data Sharing

We use cookie technology that is produced by third parties (third-party cookies), such as GoogleMicrosoft, and LinkedIn, among other partners. 

They are used primarily for tracking and advertising purposes, allowing advertisements to be presented based on Your interests. 

Third-party cookies may also assist in distinguishing users, tracking request rates, and controlling traffic to the Website for the purpose of optimizing Your browsing experience.

Since the hosting of the Graded Website may be abroad, the Personal Data collected through cookies is shared with cloud storage companies located, for example, in the United States, which perform the storage and any other type of processing compatible and necessary to fulfill this purpose.

6. Contact Graded

If you would like more information about cookies and how to manage them, please contact our data privacy service channel at

By using the Graded Website, you agree to the terms of this Policy. 

7. Cookie Management

The installation of cookies is subject to your consent. While most browsers are initially configured to accept cookies automatically, you can review your permissions to block them, accept them, or turn on notifications when certain cookies are sent to your device at any time. 

Currently, the first time you access our applications, you will be required to agree to their installation. Only after your acceptance will they be activated.

For this purpose, we use a consent management system from the message box that appears at the bottom of our Graded home page. In this way, we not only ask for your agreement but also inform you that your continued navigation on our sites will be understood as consent. 

As mentioned above, you may, at any time and without charge, change permissions, block, or refuse cookies on a case-by-case basis. However, revocation of consent for certain cookies may make it impossible for some features of the Graded platforms to function properly.

To manage your browser's cookies, simply do so directly in the browser settings in the cookie management area.

8. Cookie Policy Updates

We may change this Cookie Policy at any time, and Our User is responsible for verifying it each time it accesses Our Website.

If the changes made are significant and relevant to the Users' purpose and interest, we will notify you using the contacts provided.

In case of doubts on this Policy, You may contact the service channel informed above.

This Policy was updated and published on 06/16/2022.